The best SaaS resources for Founders, by Founders
Tactics, contracts, SOPs, excel files, and other real documents top SaaS founders used to double their MRR, acquire competitors, and keep control. Exclusively available on Founderpath.
Recommended for bootstrapped SaaS founders:
How I Bootstrapped to $5m using profit sharing and open salaries to motivate the team
... plus the Profit Sharing Matrix I use to do it
Bridget Harris
Youcanbookme
How Ramp Raised $800m in 18 Months
... and Plans to Grow from 80 to 300
Geoff Charles
Ramp
The Capital Efficient Founder
...Secondaries, Debt Driven Takeovers, IPO Pop
Henry Schuck
ZoomInfo
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Latest Resources
How I built 3 SaaS companies to $20m ARR
... All 100% Bootstrapped
Adam Baker
Dealpad
Cold Call Machine: 30k Calls per week, $3.8m Revenue
… And how we achieve a 5% conversion rate from call to customer
Andre Cvijovic
Referrizer
Our Competitors Raised $100m
… how we’re competing with just $1m raised, less resources
Ari Salafia
Taxtaker
Secret Playbook for Revenue Acceleration
How I Exited to Hootsuite With No Sales Reps
Armando Biondi
Breadcrumbs
How we grew our revenue by 1700%
... using a Kermit puppet, a Star Wars helmet, Sea Shanties, and a 1976 Cessna 172M
Becca Kay
Dingus and Zazzy
Founder Net Worth Map
... How to use your SaaS to cash out, diversify without losing control
Ben Carpel
Galleon
The Simple PR Template We Used to Bootstrap to $1m in ARR
... and got off the ground with less than $30k
Ben Gabler
Rocket.Net
9 Do's and Don'ts of Raising Capital
... Secrets pulled from 10’s of SaaS founders who pay me as Fractional CFO
Ben Murray
TheSaaSCFO
Masters of Debt: How I bought a $5m SaaS Company Using Debt, Grew to $20m
... Then Flipped for a Huge Gain
Brad Miller
AwarenessTech
How I Bootstrapped to $5m using profit sharing and open salaries to motivate the team
... plus the Profit Sharing Matrix I use to do it
Bridget Harris
Youcanbookme
How I bootstrapped video management SaaS to over $10m ARR
... in under 5 years
Chad Lakin
Shootsta
How we are using ERP partners to create a billion dollar company
… and the deals terms we used to structure the partnership
Charlie Fritsch
Hotel Investor Apps
How I Pivoted From Flat and Unhappy to $6m and High Growth
… all completely bootstrapped!
Chris Brisson
SalesMessage
How Clickup Bootstrapped to $25m
... Then Decided to Go All In and Raise $530m to Take on Giants
Chris Cunningham
Clickup
How to 5x Your Bookings
... with a Transactional Sales Model for SMBs
Chris Marentis
Surefirelocal
High Volume, Low ARPU Sales Playbook
... 14 Page Process We Used to hit $3m Revenue, Profitable
Chris Vandersluis
Timecontrol
How I bootstrapped to $20m in 5 years
... and 3 growth channels I used to hit first 100 customers
Cody McLain
SupportNinja
Our content supported SaaS business hit $20m in SaaS ARR in 4 years
... while also hitting $40m in revenue
Craig Fuller
FreightWaves
How I Scaled a $1M client to $40M
... & sale for $100M+ in 4 years
Damian Thompson
Revteam
The Closers M&A Playbook: How I Sold Grasshopper for $100m+
... How I buy companies today (and how you can get me to pay the most)
David Hauser
Grasshopper
Life After Freemium: How we killed our business model
... built a new one from scratch, and increased LTV by 400%
Drew D’Agostino
Crystalknows
How I moved retention from 74% to 107%
... with a shift from SaaS to SaaS+
Erica Olsen
OnStrategy
How Ramp Raised $800m in 18 Months
... and Plans to Grow from 80 to 300
Geoff Charles
Ramp
Scaling enterprise sales with digital transformation for a niche industry
… and continue growing despite the war
George Elfond
Rallyware
How to Survive Cash Death and Grow 600% in 2yrs
Breakeven Business Template
Gil Allouche
Metadata
9 Do's and Dont's of Scaling a SaaS Business to $50m+ in ARR
... key lessons learned scaling G2
Godard Abel
G2
The Capital Efficient Founder
...Secondaries, Debt Driven Takeovers, IPO Pop
Henry Schuck
ZoomInfo
How I grew my GovTech SaaS $50k to $350k
… And growth channels we relied on the most
Ibrahim Aissam
Ecourtdate
Acquisition Master: How we hit $30m Revenue
… and why we acquired our PLG competitor
James Isilay
Cognism
How I hit $3m in ARR
... during a pandemic, a war and a looming recession
Jamie Akhtar
Cybersmart
How we pivoted to a $90m+ Exit
... the specific tactics we used to get there
Jason Andrew
Fineos
How we Bootstrapped to $10m in ARR with 140% NDR
... a Robust Testimonial Machine, and Enterprise Customers Paying More than $100k/yr
Jay Hakami
Skypad
The Tenfold Turnaround Story: From $5m ARR, Flat, Burning $1m per Month to 100% YoY Growth
... and an exit where everyone made money
Jeff Cotten
Tenfold
How I Generated $250M In Leads
... As A One Person Marketing Team
John Doherty
Getcredo
How I Exited For $200m
... And Why I Spent $12m on new MVP
Jon Darbyshire
SmartSuite
How we used Customer Support to build $9m Bootstrapped
... while our competitors diluted themselves with VC money
Jon Kazarian
Accelevents
How being bootstrapped saved us
… and how service provided a spark to blue ocean opportunity that lead to a $1M SaaS pivot and why we did it
Jonathan Fishbeck
Estatespace
How I scaled systems and processes to grow from 1 to 50 employees
... and make a $50M valuation secondary
Karsten Rendemann
Cookie Information
4 Capital Allocation Mistakes Smart SaaS Founders Avoid
… lessons I’ve learned from deploying $250m to SaaS founders over the past 5 years
Kevin Houston
Founderpath
Bootstrapped to $5m
... then Insight Venture Partners Reached Out
Mark Abbott
Ninety.io
Team Retreat Playbook: What we spent on our last retreat
... and agenda we use to keep team culture spreading
Massimo Arrigoni
Beefree
$100m Deck Builder
... Bootstrapped to $100M Valuation
Matt Prados
Review Wave
9 mistakes sales reps make when the only remaining activity is to sign the contract
... How RevOps doubled our MRR in 3 months
Mauricio Kigiela
Docsales
How We Stay Patiently Bootstrapped While Competitors Raise $100m+
... and why we're winning
Michael Cooney
WhatConverts
Professional Services Playbook
... How we used services to bootstrap our way to $3m in SaaS revenue in 18 months
Michael Maximoff
Folderly Inc
6 Tactics We Used to Go From Bootstrapped to Unicorn
… and still no gray hair
Mikita Mikado
PandaDoc
How we used System-Driven Word of Mouth to Break $30m Revenue
… without hiring any outbound sales team (and 100% bootstrapped!)
Muhammad Younas
Vfairs
How to Turn a $2m Niche Solution Into a $500m+ Brand New Category
... turn a niche into a movement
Nicolas Vandenberghe
Chili Piper
How I built a team that was as invested emotionally as me
... using profit sharing
Nina Alag Suri
X0Pa
Founder First PE Playbook
... Growing from $24m Revenue Bootstrapper to $400m PE Valuation
Paroon Chadha
Onboardmeetings
Building Culture, Processes, and Accountability as Remote Team
... 9 Ideas / Systems that have worked for us
Patrick Shaw
Rapidfunnel
How We Bootstrapped to $5m in 5 years
... leveraging partners
Pavel Doležal
Keboola
Cheat Code: I learned what SaaS to build for dentists by building a $7m agency first
… the power of an agency first model
Rajeev Bhatia
BPKTech
How I Raised $60m Then Fumbled a $1b Exit
… and how you can avoid the same thing.
Rami Essaid
Finmark
My $5k hobby project used 1 to many selling to reach $700k ARR in a year
… And used 1 to many selling to get there
Robert Warner
Ppc Ad Lab
We bootstrapped to $60k MRR with no product team
... How We Built Our MVP to Virtually Guarantee MRR Fast
Rory Codrington
Trust Keith
How we acquired a competitor for $40,000
... and why we'll never do it again
Ryan O'Neil
Curate
How we got 5,000 on our beta SaaS waitlist
... using a community first approach
Sarah Hawley
GrowMotely
How We Bootstrapped to $7.5m in Revenue
... and Beat VC Backed Competitors with $400m Raised
Scott Brandley
ShopperApproved
How Vroozi leveraged two internal hackathons last year to add $1M new ARR
... how we continuously innovate as a company
Shaz Khan
Vroozi
Free Customer Formula: How I grew Expandi from $0 to $7m in 20 months
... without spending money on ads
Stefan Smulders
Expandi
How I hit $5m ARR, kept control using 3 different debt providers
... here's what you need to watch out for
Steve Benson
Badger Maps
How to build an A+ team to drive 700% growth
... on a shoestring budget
Steve Pockross
Verblio
The $100m Pendo Story
... The Crazy Not-Scaleable Stuff We Did At Every Stage
Todd Olson
Pendo
How we used a $1 Guarantee to Break $75k MRR
... the $1 trial map with Instant CAC Payback
Travis Chappell
Guestio
How We Hit $30m in ARR Bootstrapped
... By Acquiring 5 Companies In 5 Years
Vivek Bhaskaran
QuestionPro
How we use LinkedIn to get 61 inbound 5-figure opportunities in the first year
... without spending a dime on advertising.
Vladimir Blagojevic
Fullfunnel.Io
Unlocking B2B Influencer Marketing
... How I used $20k to get over $1M in ARR
Zack Oates
Ovation
9 New Growth Tactics Top Founders Are Using in 2023
and clear playbooks for you to use.
Nathan Latka
Founderpath
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