Growth

What is AI search optimization: AI search bots crawl a page, a search index stores it, fan-out queries retrieve it, the answer is grounded in it, and the page is cited as a link

AI Traffic: How to Get Organic Visits from ChatGPT, Perplexity & AI Search

Learn how Writer.com used answer engine optimization to drive 3x more organic traffic and scale fast.

October 16, 2025 • 21 min read
What is a comparison page: a page that compares your product with named rivals, as an X vs Y page, a competitor alternatives page or a best tools roundup

Comparison Page SEO: 23 Templates to Outrank Competitors

Learn how HubSpot used compare pages to drive 2x more leads and scale fast.

October 16, 2025 • 13 min read
How to acquire a startup in six steps: thesis, targets, approach, letter of intent, due diligence, then close and integrate, with 60 to 120 days from LOI to closing

Startup Acquisition Strategy: 28 Examples of Buying Companies Cheap

Learn how SaaS Group used acquisitions to drive $60M revenue and scale fast.

October 16, 2025 • 14 min read

SecurityScorecard Growth Playbook: 7 Strategies That Scaled to $140M ARR

When Aleksandr Yampolskiy sketched his idea for SecurityScorecard on a napkin in 2014, he had zero customers, zero revenue, and…

August 30, 2025 • 14 min read

Chili Piper Growth Story: How a Flat Org Structure Built $50M ARR

What is Chili Piper? It’s the demand conversion platform that powers the demo booking process for companies like Monday.com, ClickUp,…

August 30, 2025 • 11 min read

Bootstrapping to $5M ARR: 6 Lessons from Founders Who Did It

Alex Theuma, Founder and CEO of SaaStock, sat down to interview Bridget Harris, Founder and CEO of YouCanBookMe at SaaSOpen on the lessons she’s learned bootstrapping her company to over $5m ARR.

January 5, 2024 • 17 min read
How to sell a SaaS company in four steps: prepare clean books and metrics, value the business as a multiple of revenue or profit, find a buyer through a marketplace, broker or M&A advisor, then close through a letter of intent, due diligence and signing

How to Sell a SaaS Company: Valuation, Buyers and Timeline

To sell a SaaS company, you prepare clean financials and metrics, value the business as a multiple of its profit…

December 14, 2023 • 14 min read

Competing Against VC-Funded Rivals: Win with $1M When They Raised $100M

This is part of our AMA series with top SaaS founders and operators. If you’d like to join live, apply…

December 7, 2023 • 14 min read

12 Founder Disciplines That Built a $10M ARR Business

My name is Saravana Kumar, and I’m a founder of a company called Kovai.co. The company was started back in…

December 6, 2023 • 12 min read

From Fear to $5M ARR: How One CEO Turned Emotions into Revenue

If you met Calvin Correli today, you’d unequivocally describe him as successful. He’s the founder and CEO of Simplero, which…

November 17, 2023 • 9 min read

250% Revenue Growth: How We Survived Cash Death and Scaled

At SaaSOpen 2023, Gil Allouche, the founder and CEO at Metadata, candidly shares the strategies and decisions that propelled the…

November 10, 2023 • 17 min read

SaaS Sales Playbook: How I Helped 60 Companies Drive $100M in Revenue

Without hiring more sales reps This is part of our AMA series with top SaaS founders and operators. If you’d…

November 6, 2023 • 14 min read