We bootstrapped to $60k MRR with no product team

“I thought we were going to be close to a mill but we're a bit falling away every day um what helped with this business model from a bootstrap perspective is we have one-time startup fees and monthly recurring Revenue so the setup fees provide really good cash flow for us early on and they ranged anywhere from two thousand dollars we're not saying our largest is about thirty five thousand dollars so at every point it's giving us that retained profit that we can then reinvest ahead of our MRI from”

“solve or how we're iterating how we're solving it but at any point really staying true to what is that customer problem at this very core is really really important particularly as we work back from any kind of product Market fit so an analogy might be the problem the customer wants is I need my grass cut ultimately there's tens of ways you can solve that whether it's lawnmower or certain types of scene or law seeds or lawn care and stuff like that we're not worried about the solution yet we're worried about understanding that core pain”

“them the email kept it quite like a casual intro kind of vibe and that's where we've got a lot of our initial leads and ultimately customers and it's something that we still do as like a dedicated Channel today”

“that gross margin”

“so in terms of those advisors we've really broken it down around three core functions as again is how we structure the business off the back of the Geno Wickman book so something that the revenue advisor it's really important to us that they have sold to our you know the kind of average custom value that we sell to a similar ICP and they've got that go to market Sprint that much further ahead than us and there's quite a few kind of high leverage activities any of these advisors can have and one of them is particularly around supporting hiring for the second one it's around”