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Cold Call Machine: 30k Calls per week, $3.8m Revenue

A commission-only outbound model that books 100 demos a day, plus how Referrizer hires, tracks, and coaches callers

Andre Cvijovic · Referrizer

Published September 1, 2022
About this resource

If you’re looking to scale an outbound sales process, Andrew Cvijovic, founder of Referrizer, teaches a masterclass in doing it efficiently and effectively.

In 20 minutes, You’ll learn:

- Playbook for generating 100 demos per day, $330K in MRR using 100% Commission based outbound sales process

- How they hire quality sales reps, but control costs ($0 base)

- How to track, report and maximize sales process

Plus the exact copy Andre uses to hire rockstar sales reps.

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What you’ll learn

Andre Cvijovic explains the operating system behind a high-volume cold-calling business: recruit exceptional callers, set clear role expectations, improve lead quality, build repeatable channels, and train teams to persist through rejection.

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Key moments

Find the ideas you need and go straight to the source.

Building an internal calling system

“to everybody's like stop everything you're doing we gotta start start calling all my Engineers that you're developing product forget about that we're now developing Salesforce internal system for calling getting things out and my Revenue was five thousand dollars a month before that and I'm telling you that story because it went from almost nowhere and by the way that hundred four thousand in 2015 include a piece of that uptake at the last month and then we went boom to 140 000 in a”

Hiring sales superstars

“interview and the thing is hire Superstars only you don't want to hire amateurs and start working with them right higher Superstars only this is in this presentation you guys can take a screenshots I hope this is on a PDF and you can download it where did I hire them Craigslist indeed blocked me seven times I created seven different companies that they just wiped me out we don't accept commission sales jobs there Craigslist look at that simple ad what I”

Showing the job clearly

“him a product we showed him a culture we showed them team buildings we sell them on a company then we sell them hey company can be awesome but if your job sucks who cares so we show them exactly what their job looked like on a daily basis how many rejections they'll get what products they need to use what equipment how they're going to talk who's going to meet who are the people in the company they see immediately how the job look like real expectation and then I says all these two things are crap unless”

Improving lead quality

“purchased the leads for the call center to the dial holy smoke they says oh it's not 85 accuracy verify data and that 15 quote 15 is churches and police stations and publics inside and holy smoke so do not buy so what we did we I'll show you we scraped the leader there's a cool website sorry for Zoom info and uh lead providers but did you know guys that uh you can get free leads to pretty much”

Handling repeated rejection

“honestly he is like and the funny thing is when I listen to these guys you know you can kind of purge and call and listen them sometimes I'm asking myself like damn man the person is saying over the phone like sorry I I really don't need what you're saying polite and this like they don't understand English they just says okay I understand but let me show you this they take seven eight rejections over the phone call and just people give up”

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About the speaker
Andre Cvijovic

Andre Cvijovic

CEO and Founder · Referrizer

Andre Cvijovic is the CEO and Founder of Referrizer, having over 11 years of experience in creating and delivering online marketing solutions that help small and medium-sized businesses (SMBs) grow and thrive. Referrizer is a revolutionary platform for explosive referral marketing, with the mission to help 5 million SMBs generate new customers and keep existing ones extremely loyal. Andre is passionate about solving the biggest problem that new businesses face: the lack of customers.

Company revenue
$2.5M
Team size
200

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