Revenue mix across three products
“Right now we are on around 50% of data service, 30% on service itself and 20% on SaaS, but everything has grown from there.”
Founder conversationBuilder <$5m
How Klooks Hit $800K Selling Brazilian Private Company Financials to CapIQ
Alexandre Abu-Jamra explains how Klooks crawls, structures and quality-checks financial statements of private Brazilian companies and sells them as data, services and SaaS through direct sales and resellers.
Alexandre Abu-Jamra · Klooks
Published February 29, 2024About this resource
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What you’ll learn
Alexandre Abu-Jamra, CEO and founder of Klooks, explains how the bootstrapped Brazilian company finds financial statements of private companies, structures them and sells the data to platforms like CapIQ and Bloomberg and, increasingly, to banks. He covers the split between data as a service, services and SaaS, selling through the resellers Neoway and TTR, and the human quality assurance layer on top of OCR.
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Reseller pricing with no CAC
“I don't have any cost of acquisition of customers. So I would sell directly for roughly 3 to $400 monthly, and they would sell me to like a $100 monthly.”
Crawling hard-to-find PDF sources
“So our bots need to find out if it is a financial statement or not. Those files are in PDF format. So the data is unstructured.”
Human QA alerts over OCR
“So we have a system of alerts like, hey guys, this total assets is not equal to total liabilities. There might be something wrong here.”
International PDF service as growth bet
“Where I see that happening is on our service that turns PDFs into structured data.”
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Video
Alexandre Abu-Jamra
CEO & Founder · Klooks
- Company revenue
- $800K
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