Why the IP was a moat
“So when I bought it, it was a tech enabled service. So there's a lot of like technology enabling humans in the loop to power it.”
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How TitanX Hit $9.7M ARR With Phone Intent Data and a Frontspin AcquisitionJoey Gilkey explains how he turned a $200K-upfront IP purchase into a $9.7M ARR business and used a $27M growth equity round to buy Frontspin.
Joey Gilkey · TitanX
Published March 25, 2026Explore the lesson. Sign in to access the resource library.
Joey Gilkey, founder and CEO of TitanX, explains how he bought the phone intent IP for $200K upfront plus an $800K seller note and grew it to about $9.7M ARR. He walks through the $27M growth equity round, the $13M Frontspin acquisition, how TitanX finds customers and expands large accounts, and the retention numbers behind the growth.
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“So when I bought it, it was a tech enabled service. So there's a lot of like technology enabling humans in the loop to power it.”
“It was a $13,000,000 acquisition. We put 7,000,000 up front. We went growth equity. So we raised 27,000,000, 10 of which is primary.”
“45% is coming through inbound, organic, that's about a 140 meetings a month just from the website with the high ACV.”
“We got in at two fifty. We've only got one team. Currently, there's six teams I can expand to.”
“Gross dollar retention's a little low. It's like 92. We're fixing that.”
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