Finance

SaaS Accounting: The Complete Guide to Revenue Recognition, Metrics & Compliance
SaaS accounting is how software-as-a-service companies record and report their finances: on the accrual basis, with subscription revenue recognized over…

Accounting for Startups: How to Set Up Your Financial Foundation
Accounting for startups means recording business transactions, choosing cash or accrual accounting, maintaining a chart of accounts, and turning reliable…

SaaS KPIs & Metrics Every Company Should Track
SaaS KPIs are the key performance indicators a software-as-a-service company uses to track recurring revenue growth, customer retention, unit economics…

SaaS Multiples & Valuation Guide for Founders
A SaaS multiple is the number a buyer or investor multiplies a software company’s annual recurring revenue (ARR), revenue or…
Non-Dilutive Funding: 8 SaaS Financing Options Compared
Every SaaS founder faces the same tension: you need capital to grow, but raising it often means giving up ownership.…

Unsecured Business Startup Loans: What Are the Best Options?
An unsecured business startup loan is financing that isn’t backed by a specific asset such as property or equipment: the…

Early-Stage Funding Options: 9 Ways to Finance Your Startup
The main startup funding options are bootstrapping, friends and family, angel investors, accelerators, venture capital, grants, crowdfunding, loans and revenue-based…

Early Stage Startup Financing: 7 Options Before Series A
Securing early-stage financing can be the difference between your startup getting off the ground or remaining nothing more than an…

Startup Funding Proposal Template: Examples & What Investors Want
A startup funding proposal (also called an investment proposal) is a short document or deck that tells an investor or…

Revenue Based Financing: What SaaS Founders Need to Know
CB Insights reports that nearly 30% of startups fail because they run out of cash. For SaaS founders with strong…

Startup Funding Types: Bootstrapping vs VC vs Debt vs Revenue-Based
According to Startup Genome, 90% of startups fail. If you want to become part of the successful 10%, you have…

Startup Balance Sheet Template: How to Build & Read Your First One
A startup balance sheet lists what your company owns (assets), what it owes (liabilities) and what belongs to the owners…