SaaS Salary Benchmarks

Marketing Coordinator Salary Benchmarks

Compensation data for the Marketing Coordinator role at US SaaS companies, based on 43 verified salaries.

Quartile breakdownAll SaaS roles
Base salary · US SaaS43 salaries
$40,000
Median base salary
Bottom 25% avg$18,577Top 25% avg$64,342
Average base salary
$39,932
Typical range (P25–P75)
$25,000–$52,500
Salaries analyzed
43

Hiring for this role? At the median, one Marketing Coordinator costs $40,000 a year in base salary.

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Overview
43 salaries

Marketing Coordinator Salary Overview

Bottom 25% AverageAverage of the lowest-paid quarter · 7 salaries
$18,577
Middle 50% AverageAverage of the middle half · 24 salaries
$33,955
Top 25% AverageAverage of the highest-paid quarter · 12 salaries
$64,342

Median Marketing Coordinator base pay by pay period

Per year
$40,000
Per month
$3,333
Every two weeks
$1,538
Per hour
$19.23
Base-pay equivalents before tax; hourly assumes 2,080 working hours a year.

Marketing Coordinator salaries at SaaS companies average $39,932, with typical salaries ranging from $25,000 to $52,500. Based on 43 real salary data points from SaaS companies.

Quartile bands
Employees · annualized base

Detailed Marketing Coordinator Compensation Breakdown

Marketing Coordinator base salary by percentile band
Percentile BandSalary rangeAverage Base Salary# of salaries
Top 25%$52,500 and up$64,34212 salaries
Middle 50%$25,000–$52,500$33,95524 salaries
Bottom 25%Under $25,000$18,5777 salaries
Hiring budget
Base salary · fully loaded

What Does a Marketing Coordinator Cost to Hire?

Budget for Marketing Coordinator hires at the 25th percentile, median and 75th percentile of this benchmark, as base salary and as fully loaded cost.

Pay level
Hires
1

One Marketing Coordinator hire at the median: $40,000 a year in base salary, $50,000–$56,000 fully loaded.

Cost of one hire by pay level
Per hireP25MedianP75
Base salary / year$25,000$40,000$52,500
Base salary / month$2,083$3,333$4,375
Fully loaded / year1.25–1.4× base$31,250–$35,000$50,000–$56,000$65,625–$73,500
Fully loaded / month1.25–1.4× base$2,604–$2,917$4,167–$4,667$5,469–$6,125
Fully loaded adds employer payroll taxes, health and retirement benefits, software seats, and equipment at 1.25–1.4× base salary. That multiplier is a planning rule of thumb applied to this benchmark, not a surveyed cost figure. Commission, bonus, equity, and recruiting fees are not included.

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Key insights

Marketing Coordinator Pay by the Numbers

  • The middle half of Marketing Coordinator salaries spans $25,000–$52,500: a $27,500 spread, 69% of the $40,000 median.
  • A 75th-percentile Marketing Coordinator earns 2.1× the 25th-percentile salary.
  • The Marketing Coordinator median is 70% below the median Leadership role ($132,000 across 91 roles).

What Drives Higher Marketing Coordinator Pay?

  • Years of experience and proven track record
  • Company stage and funding (later stage typically pays more)
  • Technical expertise and specialization
  • Location and remote work policies
FAQ
Marketing Coordinator salary

On a median base salary of $40,000, a Marketing Coordinator at a US SaaS company makes about $3,333 a month, $1,538 every two weeks, or $19.23 an hour over 2,080 working hours a year. The middle half of salaries (25th–75th percentile) works out to $2,083–$4,375 a month. These are base-pay equivalents before tax, and they leave out bonus, commission, and equity.

Expect the lower half of this benchmark. Across 43 verified SaaS Marketing Coordinator salaries, the 25th percentile is $25,000 and the median is $40,000. A Marketing Coordinator at a seed or Series A startup, or at a bootstrapped company under roughly $10M ARR, will often land between those two figures. Base pay typically moves toward and past the $52,500 75th percentile as the company adds headcount and ARR. Those stage bands are a rule of thumb applied to this benchmark, not a breakdown by company size, which the dataset does not report.

Budget for more than base salary. On a median base of $40,000, the fully loaded cost of a US Marketing Coordinator is roughly $50,000–$56,000 per year once employer payroll taxes (~7.65% FICA plus federal and state unemployment), health and retirement benefits, software seats, and equipment are added. That 1.25–1.4x multiplier is a planning rule of thumb applied to the benchmark on this page, not a surveyed cost figure. Commission, bonuses, and equity sit on top where the role carries them. Also budget one-off hiring costs: agency recruiting fees commonly run 15–25% of first-year base, and a new hire takes weeks to months to reach full productivity.

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