How Rows built a loginless product that 3x'd conversion to signups

Templates and Course Files

• Video
• How Rows built a loginless product that 3x'd conversion to signups - Slide DeckGo to asset

Course Content

Growing to 500k Users

Competing in a Crowded Market

0:15 - 2:29

Hockey Stick Growth

2:30 - 3:47

Why We Went Login-Less

3:48 - 6:08

Shifting to Conversion and Retention

Our Conversion Triggers

6:09 - 7:12

SEO and Ditching Our Home Page

7:13 - 9:33

Switching Gears: Acquisition to Retention

9:34 - 12:49

Measuring Success

How We Measure Success: Power Users

12:50 - 14:01

What's Next: Our Big Bets

14:02 - 16:51

Instructor

LinkedInTwitter

Henrique Cruz

CMO of Rows

Henrique is the CMO of Rows. When he's not talking about spreadsheets, he's probably reading a book or writing at henriquecruz.co.

Revenue: $1MFTE's:34

Fast growing SaaS companies offer this course to their employees

Excel file and training we used to launch our profit sharing plan at our $3m ARR SaaS company.