What is SaaStr Annual?

SaaStr Annual is the largest SaaS community conference, founded by Jason Lemkin, bringing together 10,000+ founders, executives, and VCs for three days of sessions and networking.

Where and when is SaaStr Annual held?

SaaStr Annual is held in the San Francisco Bay Area in September at the San Mateo County Event Center for three days.

How much do SaaStr Annual tickets cost?

SaaStr Annual tickets range from free community passes to $1,000+ for full access, with early-bird pricing available months in advance.

How is SaaStr Annual different from SaaStr Europa?

SaaStr Annual is the larger US flagship (10,000+ attendees, SF) while SaaStr Europa is a smaller London edition (3,000-5,000) focused on European SaaS and EMEA investors.

Is SaaStr Annual worth attending?

SaaStr Annual is considered the must-attend B2B SaaS event with stage-specific tracks, structured networking, and access to hundreds of VCs.

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SaaStr Annual Events

CONFERENCE OVERVIEW

Avg. ticket price

$1,699

Avg. attendees

10,000

Events tracked

Locations

Social proof from attendees

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Upcoming Events

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Past Events

SaaStr Annual 2026

San Mateo, California

May 12th, 2026

10 000

World's Largest Community Gathering for B2B + AI Professionals. 3 days, 10,000+ attendees.

Starting Price

$1,699

Details

About This Conference

The Largest B2B SaaS Conference

SaaStr Annual is the largest community-driven B2B SaaS conference in the world, bringing together 10,000+ SaaS founders, operators, and investors. Founded by Jason Lemkin — one of the most influential voices in SaaS — the event focuses exclusively on scaling B2B software companies, from pre-revenue startups to $100M+ ARR enterprises. Unlike vendor-specific conferences, SaaStr Annual is built by and for the SaaS community.

SaaS Metrics, ARR Growth, and Fundraising

Sessions at SaaStr Annual are organized by company stage and cover the metrics that matter most at each phase — from first $1M ARR to crossing $100M. Topics include SaaS unit economics, net revenue retention, CAC payback periods, and fundraising strategy from seed to Series D. Speakers are practicing SaaS CEOs and CROs sharing real revenue data and playbooks, not theoretical frameworks.

VC Networking and the Investor Ecosystem

SaaStr Annual attracts hundreds of active venture capitalists, making it one of the highest-density VC networking opportunities in SaaS. The conference features structured networking, VC office hours, and the SaaStr Annual pitch competition. Many founders report that connections made at SaaStr led directly to term sheets, board introductions, or strategic partnerships that accelerated their growth trajectory.

SaaStr Annual in the San Francisco Bay Area

Held at the San Mateo County Event Center in the heart of the San Francisco Bay Area, SaaStr Annual benefits from proximity to Silicon Valley's SaaS ecosystem. The three-day outdoor campus format includes multiple stages, demo booths, and dedicated networking areas. The Bay Area location also enables satellite dinners, VC firm visits, and partner meetings before and after the main event.

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Social proof from attendees

Public LinkedIn and X posts from attendees and speakers discussing SaaStr Annual.

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Frequently Asked Questions

Common questions attendees ask before deciding whether this conference is the right fit.

SaaStr Annual is the flagship event of the SaaStr conference series, founded by Jason Lemkin. It is the largest SaaS community conference in the world, bringing together 10,000+ SaaS founders, executives, VCs, and operators in one location for three days of tactical sessions, networking, and deal-making. SaaStr Annual is distinct from SaaStr Europa and other SaaStr-branded events.

SaaStr Annual is held in the San Francisco Bay Area, typically in September. The event takes place at the San Mateo County Event Center and spans three full days. Check the upcoming events section above for exact dates and location of the next edition.

SaaStr Annual offers a range of ticket tiers from free community passes (limited availability) to $1,000+ for full-access passes. Early-bird pricing is typically available 4-6 months before the event. VIP and sponsor packages with private networking access cost significantly more. Check the upcoming events section above for current pricing.

SaaStr Annual is the larger flagship event (10,000+ attendees, San Francisco) focused on the global SaaS ecosystem with a strong US/VC presence. SaaStr Europa is a smaller regional edition (3,000-5,000 attendees, London) with more focus on European SaaS scaling, cross-border expansion, and EMEA investor networks. Both feature Jason Lemkin and top SaaS operators.

SaaStr Annual is widely considered the must-attend event for B2B SaaS professionals. It offers dedicated tracks for companies at different stages (pre-revenue to $100M+ ARR), structured networking, and access to hundreds of VCs. Many attendees report making investor connections, finding co-marketing partners, and getting actionable playbooks. Browse our verified attendee reviews above.

AI summary:

SaaStr Annual Events