Location
Texas, United States
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SaaStock
SaaStock 2024Join 1,000+ SaaS founders, execs and investors as they come together to learn from industry experts, get hot leads, fill up their calendars with business development opportunities, and connect with their peers.
Location
Texas, United States
Date
May 13th, 2024
Attendees
1 000
Starting price
$999
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SaaStock 2024 Austin brought the SaaStock conference series to the heart of the Texas tech scene. Austin's rapid emergence as a SaaS and startup hub — with companies like Dell, Oracle, and a dense network of B2B software startups — made it the ideal venue for SaaStock's North American edition. The two-day event focused on go-to-market execution, cross-Atlantic expansion, and revenue scaling for B2B SaaS companies.
SaaStock 2024 Austin sessions tackled the convergence of product-led and sales-led growth strategies. Speakers shared operational playbooks on building hybrid PLG-sales motions, implementing usage-based pricing, and scaling customer success teams efficiently. The content was designed for founders and operators at the $2M-$30M ARR stage looking to accelerate growth without proportional cost increases.
SaaStock 2024 Austin uniquely served as a bridge between the US and European SaaS ecosystems. Sessions covered establishing US entities from Europe, navigating differences in enterprise sales cycles, building distributed teams across time zones, and adapting product positioning for the North American market. Both US and European investors attended, creating fundraising opportunities across geographies.
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