Location
London, United Kingdom
SaaS Rightly CircleSaaS Event
SaaS Rightly Circle
A very intimate, informal evening for founder-led B2B SaaS companies to chat, vent and share everything relevant to SaaS business. Including food and wine.
Date
Nov 10th, 2022
Attendees
10
Starting price
$100
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About This Conference
SaaS Rightly 2022 in London
SaaS Rightly 2022 brought together SaaS founders and operators in London for a focused conference on building and scaling SaaS businesses in the UK market. The event addressed the particular opportunities and challenges of the British SaaS landscape — from leveraging London's position as a global financial center to navigating post-Brexit regulatory changes and accessing talent in a competitive hiring market.
Building SaaS in the UK Market
Sessions at SaaS Rightly 2022 explored what makes the UK a distinctive market for SaaS companies. Speakers discussed pricing strategies for UK buyers, building relationships with enterprise customers in financial services and government sectors, and the advantages of using London as a launchpad for European and transatlantic expansion. The conference highlighted how UK-based SaaS companies can punch above their weight by leveraging the market's unique characteristics.
Scaling Strategies for British SaaS Founders
SaaS Rightly 2022 provided tactical guidance on scaling challenges faced by UK SaaS founders. Topics included hiring and retaining engineering talent in London's competitive market, raising capital from both UK and US investors, managing the transition from SMB to enterprise sales, and building product teams that can iterate quickly while maintaining the quality expectations of discerning British enterprise buyers.
Frequently Asked Questions
Common questions about this event edition.
SaaS Rightly 2022 was a London-based conference focused on building and scaling SaaS businesses in the UK market. It covered UK-specific challenges including market dynamics, talent acquisition, fundraising, and using London as a base for European expansion.
The event attracted UK-based SaaS founders, operators, investors, and executives. It was especially relevant for founders building SaaS products for British and European markets, as well as international founders looking to establish a UK presence.
Key topics included UK market pricing strategies, enterprise sales in financial services and government, talent retention in London, raising capital from UK and US investors, and using the UK as a launchpad for international SaaS expansion.
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