Location
NYC, United States
SaaSOpenSaaS Event
Most Powerful Women in SaaS
Started in Austin, these women hosted a private meetup that immediately became the most requested invited only event. Now its grown to 50+ top female SaaS leaders.
Date
Mar 16th, 2023
Attendees
20
Starting price
Free
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About This Conference
My Product Works Summit at SaaS Open 2023 NYC
My Product Works Summit (MPWS) was a side event held alongside SaaS Open 2023 in New York City, focused on product-led growth and product management for SaaS companies. The summit brought together product leaders, founders, and growth practitioners to share frameworks for building products that drive acquisition, activation, and retention without heavy sales involvement.
Product-Led Growth Strategies
MPWS sessions covered the full spectrum of product-led growth: designing self-serve onboarding flows, building viral loops into product architecture, optimizing activation metrics, implementing usage-based pricing, and converting free users to paid plans. Speakers shared real conversion data and A/B test results from their own SaaS products, keeping the focus on actionable takeaways.
Bridging Product and Revenue
A key theme of MPWS was connecting product decisions to revenue outcomes. Sessions explored how product teams can own revenue metrics, the interplay between product-led and sales-assisted motions, and using product analytics to identify expansion opportunities. Attendees left with concrete frameworks for aligning product development with business growth.
Frequently Asked Questions
Common questions about this event edition.
My Product Works Summit (MPWS) is a side event at SaaS Open 2023 NYC focused on product-led growth and product management for SaaS companies. It features sessions on self-serve onboarding, activation optimization, usage-based pricing, and converting free users to paid customers.
MPWS is designed for SaaS founders, product managers, growth leads, and anyone responsible for driving product-led acquisition and retention. The content is most relevant to companies with self-serve or freemium models.
Topics include self-serve onboarding design, viral loop architecture, activation metric optimization, usage-based pricing strategies, free-to-paid conversion tactics, and aligning product development with revenue outcomes.
MPWS may require separate registration from the main SaaS Open conference. Check the event details above for specific ticketing and access information.
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