Location
San Francisco, United States
Rocketlane's Propel24: For onboarding and services excellenceSaaS Event
Rocketlane Propel
Propel24 is the world's only premier conference for customer onboarding, implementation, and professional services teams. Join us for visionary keynotes and workshops, focused on 'Productizing Your Services' for scalable revenue streams.
Date
May 21st, 2024
Attendees
200
Starting price
$299
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About This Conference
Rocketlane Propel 2024
Rocketlane Propel 2024 was the flagship customer onboarding conference organized by Rocketlane, bringing together implementation leaders, customer success managers, and professional services executives. The event focused on the critical post-sale journey — from signed contract to realized value — and explored how world-class onboarding experiences drive retention, expansion, and net revenue retention.
Reducing Time-to-Value Through Better Implementation
A core theme of Propel 2024 was compressing time-to-value for new customers. Sessions covered project management frameworks for complex implementations, stakeholder alignment strategies, and automation techniques that reduce manual handoffs. Speakers from leading SaaS companies shared how they cut onboarding timelines by 30-50% while improving customer satisfaction scores and reducing churn during the implementation phase.
Building Scalable Onboarding Operations
Propel 2024 dedicated significant programming to operationalizing customer onboarding at scale. Topics included building onboarding playbooks, training implementation teams, measuring onboarding health scores, and creating feedback loops between onboarding outcomes and product development. The conference provided a blueprint for transforming onboarding from an ad-hoc process into a strategic revenue driver.
Frequently Asked Questions
Common questions about this event edition.
Rocketlane Propel 2024 was a customer onboarding conference organized by Rocketlane. It focused on implementation best practices, reducing time-to-value, and building scalable onboarding operations for SaaS companies.
The event was designed for implementation managers, customer success leaders, professional services executives, onboarding specialists, and anyone responsible for the post-sale customer journey in SaaS companies.
Key topics included time-to-value optimization, onboarding automation, implementation project management, customer health scoring during onboarding, scalable playbook creation, and connecting onboarding outcomes to net revenue retention.
Effective onboarding directly impacts retention, expansion revenue, and net revenue retention. Companies with strong onboarding processes see lower early-stage churn, faster expansion, and higher customer lifetime value. Propel 2024 explored these connections with data-backed case studies.
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