Business of SoftwareSaaS Event

Business of Software 2025

Business of Software Conference is a two-day single-track conference for Founders, CXOs, and Emerging Leaders in Software and SaaS companies, hosted at Churchill College Cambridge.

Location

North Carolina, United States

Date

Oct 6th, 2025

Attendees

300

Starting price

$695

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About This Conference

Business of Software 2025 in Raleigh

Business of Software 2025 returns to Raleigh, NC for another edition of the conference that has become essential for software leaders who think long-term. The 2025 program addresses the transformative impact of AI on software business models, the evolving relationship between founders and their customers, and what it means to build a great software company in an era of rapid technological change.

Software Business Models in the AI Era

The 2025 edition tackles the fundamental question facing every software company: how does AI change your business model? Sessions explore the shift from seat-based to usage-based pricing, building AI features without eroding margins, competing with AI-native startups, and maintaining differentiation when AI commoditizes functionality. Speakers bring real revenue data and strategic frameworks.

Customer-Centric Growth

True to BoS's DNA, the 2025 Raleigh program emphasizes customer development as the foundation of lasting software businesses. Sessions cover Jobs-to-be-Done frameworks for product discovery, measuring customer value beyond NPS, building feedback loops that drive product evolution, and creating expansion revenue through genuine customer success rather than aggressive upselling.

Frequently Asked Questions

Common questions about this event edition.

Business of Software 2025 Raleigh is the US edition of the BoS conference, returning to Raleigh, North Carolina. It focuses on the impact of AI on software business models, customer-centric growth strategies, and building lasting software companies in a rapidly changing landscape.
Business of Software 2025 takes place in Raleigh, North Carolina, in the heart of the Research Triangle. Check the official BoS website for exact dates, venue details, and ticket availability.
Sessions explore how AI changes software pricing models, building AI features without margin erosion, competing with AI-native startups, and maintaining product differentiation when AI commoditizes core functionality.
Absolutely. Business of Software has always embraced both bootstrapped and venture-backed founders. The conference's emphasis on sustainable growth, customer development, and building lasting businesses resonates strongly with bootstrapped software companies.
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