Ramp

Expense Intelligence for Smarter Funding Decisions

Ramp is the corporate card built for operational efficiency. Founderpath connects to your Ramp account to see not just what you earn, but how you spend. This expense intelligence complements revenue data to create a complete picture of your business health.

Why Expense Data Matters for Funding

Revenue is only half the story. How you spend money reveals operational discipline, growth efficiency, and management quality.

Unit Economics Visibility

Ramp spend by category shows where money goes: software, marketing, operations. This reveals whether growth spending is efficient and sustainable.

Burn Rate Context

Monthly card spend is a proxy for burn rate trends. We can see if spending is accelerating, stable, or declining relative to growth.

Operational Efficiency Signals

Ramp's automated expense categorization and policy enforcement shows operational discipline. Companies using Ramp typically have better expense management.

What Ramp Integration Reveals

When you connect Ramp, we extract expense insights that complement your revenue data:

Spend Analytics

• Monthly and quarterly spend trends
• Spend growth rate vs. revenue growth
• Category breakdown (software, marketing, operations, travel)
• Average transaction size and frequency

Vendor Intelligence

• Key vendor relationships
• Vendor concentration and dependency
• Software stack composition
• Recurring vs. one-time expenses

Operational Metrics

• Employee card usage patterns
• Expense policy compliance
• Reimbursement patterns
• Spend efficiency ratios

Growth Alignment

• Marketing spend relative to customer acquisition
• Software spend relative to team size
• Operational spend scaling efficiency
• Investment vs. operating expense ratio

Ramp for Startups: Strategic Context

Ramp is popular with startups for good reason: better expense management, cashback rewards, and financial insights. Connecting Ramp gives us startup-specific context:

Modern Finance Stack Signal

Using Ramp indicates a modern approach to financial operations. This correlates with operational discipline and data-driven management.

Policy and Control Visibility

Ramp's spend controls show how you manage employee spending. Tight controls indicate financial discipline; lax controls may indicate risk.

Real-Time Expense Data

Unlike credit card statements with delays, Ramp provides near-real-time transaction data. This gives us the most current view of your spending.

How Ramp Integration Works

Step 1: Authorize Ramp Connection

Click "Connect Ramp" in your Founderpath dashboard. You will authorize read-only API access to your Ramp account.

Step 2: Transaction History Import

We pull your transaction history, vendor data, and category breakdowns. Most connections complete within minutes.

Step 3: Review Combined Metrics

See how Ramp expense data complements your revenue metrics. The combination provides context for funding decisions.

Ramp + Revenue Data = Complete Picture

Ramp is most valuable when connected alongside revenue sources:

Ramp + Stripe:

• Expense patterns from Ramp
• Subscription revenue from Stripe
• Calculate marketing efficiency and operational leverage

Ramp + Bank:

• Card spend from Ramp
• Complete cash flow from Plaid or Mercury
• Validate burn rate and cash management

Ramp + Accounting:

• Real-time expenses from Ramp
• Financial statements from QuickBooks or Xero
• P&L validation and category mapping

Who Benefits from Ramp Integration

Venture-Backed Startups

If you use Ramp for corporate expenses, connecting it demonstrates operational discipline and provides expense context for your funding application.

Growth-Stage Companies

Companies scaling operations benefit from showing that spend is controlled and growth-oriented. Ramp data validates efficient scaling.

Companies with High Operational Spend

If significant money flows through corporate cards (software, marketing, operations), Ramp data tells an important part of your financial story.

Expense Metrics That Matter

Spend-to-Revenue Ratio

How much do you spend on operations relative to revenue? This ratio indicates operational efficiency.

Category Distribution

Where does money go? Heavy software investment looks different from heavy marketing spend. Context matters.

Vendor Concentration

Dependence on a few key vendors is different from distributed spending. We assess concentration risk.

Spend Growth Rate

Is expense growth aligned with revenue growth? Misaligned growth patterns may indicate inefficiency or aggressive expansion.

Employee Spend Patterns

Per-employee spending levels indicate operational scale and efficiency.