Top 10 Business Prompts for Google Analytics

Use Founderpath to quickly get charts, graphs, and insights from your Google Analytics and Google ads accounts using our integrations:

Here are 10 powerful prompts a software company CEO could use to extract strategic insights from Google Analytics:

Revenue & Conversion Analysis

1. “Show me our top 5 conversion paths by revenue, and identify which channels are underperforming relative to their traffic volume”
   • Reveals your most profitable user journeys and optimization opportunities
2. “What percentage of trial users convert to paid within 30 days, broken down by acquisition source? Which sources have the highest lifetime value?”
   • Connects acquisition strategy directly to revenue outcomes

User Behavior & Retention

3. “Analyze our user cohort retention rates over the past 6 months – which features correlate with users who stay past 90 days?”
   • Identifies sticky features that drive long-term engagement
4. “What are the top 3 drop-off points in our onboarding flow, and what percentage of users are we losing at each step?”
   • Pinpoints critical UX improvements for immediate impact

Growth & Acquisition

5. “Compare our organic vs paid traffic conversion rates and average session duration – where should we shift our marketing budget?”
   • Data-driven budget allocation recommendations
6. “Which landing pages have the best conversion rates, and what elements do they have in common?”
   • Reveals winning formulas to replicate across your site

Product Performance

7. “Show me feature adoption rates for our last 3 product releases – which features are actually being used vs ignored?”
   • Validates product decisions and guides roadmap priorities
8. “What’s our mobile vs desktop usage split, and how do conversion rates differ between devices?”
   • Informs platform investment decisions

Strategic Intelligence

9. “Identify any significant traffic or behavior anomalies in the past quarter that might indicate new opportunities or threats”
   • Surfaces unexpected trends requiring CEO attention
10. “What are our fastest-growing traffic segments by geography, industry, or company size, and what’s their revenue potential?”
    • Uncovers expansion opportunities and market fit signals

Pro tip: Follow up each prompt with “What specific actions should we take based on this data?” to turn insights into executable strategies.