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Nathan Latka
Use Founderpath to quickly get charts, graphs, and insights from your Google Analytics and Google ads accounts using our integrations:

Here are 10 powerful prompts a software company CEO could use to extract strategic insights from Google Analytics:
Revenue & Conversion Analysis
- “Show me our top 5 conversion paths by revenue, and identify which channels are underperforming relative to their traffic volume”
- Reveals your most profitable user journeys and optimization opportunities
- “What percentage of trial users convert to paid within 30 days, broken down by acquisition source? Which sources have the highest lifetime value?”
- Connects acquisition strategy directly to revenue outcomes
User Behavior & Retention
- “Analyze our user cohort retention rates over the past 6 months – which features correlate with users who stay past 90 days?”
- Identifies sticky features that drive long-term engagement
- “What are the top 3 drop-off points in our onboarding flow, and what percentage of users are we losing at each step?”
- Pinpoints critical UX improvements for immediate impact
Growth & Acquisition
- “Compare our organic vs paid traffic conversion rates and average session duration – where should we shift our marketing budget?”
- Data-driven budget allocation recommendations
- “Which landing pages have the best conversion rates, and what elements do they have in common?”
- Reveals winning formulas to replicate across your site
Product Performance
- “Show me feature adoption rates for our last 3 product releases – which features are actually being used vs ignored?”
- Validates product decisions and guides roadmap priorities
- “What’s our mobile vs desktop usage split, and how do conversion rates differ between devices?”
- Informs platform investment decisions
Strategic Intelligence
- “Identify any significant traffic or behavior anomalies in the past quarter that might indicate new opportunities or threats”
- Surfaces unexpected trends requiring CEO attention
- “What are our fastest-growing traffic segments by geography, industry, or company size, and what’s their revenue potential?”
- Uncovers expansion opportunities and market fit signals
Pro tip: Follow up each prompt with “What specific actions should we take based on this data?” to turn insights into executable strategies.
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