Free Reporting for Bootstrapped SaaS Founders
Every report is meant to help you get customers cheaper and faster than your VC backed competitors. We want you to win.
I used to be proud that all of our customers were organic and inbound. This was hard to scale. Founderpath showed me exactly where I could spend money to make more money. We now have 1,200 paying customers and are very profitable.” - Michael Cooney, Bootstrapped founder of WhatConverts
Spend Less to Get More Customers
4 ways to Calculate CAC
There are 4 ways to calculate CAC, we’ll do it for you automatically.
Are you top 10%
Benchmark against others.
New customer ideas
We’ll show you 3 new growth channels each month.
“A genius way to help me get new customers”
New customers
You added 100 customers in August
Step 1: We connect to your subscription tool to calculate new customers
You spent $5,484 on Facebook Ads
Step 2: We use your credit data to instantly calculate expenses
Congrats! Your CAC dropped to $54
Step 3: You’ll see exactly how much you spend to get new customers
We integrate with your favorite tools already
Your Valuation Increased $1.2m Last Month
Track your valuation based off what other SaaS founders sold for (or raised at) in the last 6 months.
You Should Hire Your First Sales Rep Next Month
(and you pay your engineers too little).
Don’t make hiring mistakes:
Based off your revenue, average deal size, and growth, we’ll make hiring recommendations (+ give you templates)
Benchmark
Do you spend more or less on headcount than other founders at your stage?
Resources
See the top 9 outsourced SDR firms SaaS founders are using to keep expenses low and profits high.
You’ll check this every morning
Because you have everything in one spot.
Bootstrap to $10m, have profits to share with your team
Pay yourself first. Remember that SaaS is just a tool that you use to serve customers you love, live a high energy life, and generate cash flow so you can do what you want.
Guillaume at Lemlist Pays Out Dividends
How the Lemlist founders are using their SaaS to create financial freedom. They each made $444k in 2020.
Nathan at ConvertKit Gives His Team Upside
The 4 Part Tactic Nathan Barry Uses to Pay Team of 35 at ConvertKit.
Chris at DocHub Owns 100% of a $7m Business
How Bootstrapped Sole-Founder Chris Devor Hit $7m ARR, $2.5m Profits.