Professional Services Playbook

“year right and these are the sort of like Revenue metrics growth that we have for the for the SAS and we obviously didn't uh you know didn't raise any money or Etc because we had you know we had the agency that can finance that right and I'm gonna talk in a minute about how we kind of packaged our team and what is the um the the cap table etc etc all right so in the next 20 minutes I'm going to talk about um the agency and the fatherly and the”

“selling that service and start making money and then we subsequently created the product um then High Cost of the service gets you easier to sell a product so right now if you go to folder the website you will see that software costs about 200 per seat which is for the SAS is a lot right and if you're a business that has 5 10 sales people then you will be spending 2500 a month on this software alone which is also a lot right because that's another software that you”

“the churn and we knew that um whenever I were if I were to start in any other service business I would still make sure that that service is delivered on a higher standard that we can grow that service but at the same time um I can create product to support those Services that's I'll kind of do that all over again right um another Point sell products by uh by giving them better deal on service to get them hooked up right the same goes”

“would say okay well I re I get my kpis done for the lowering amount of money so now I can make more money of myself and the company right so we were uh you know our clients came from the outbound obviously emails our the first clients that we know how to Market them agency gave us the first clients and then the these clients now are shared and the new product that we're releasing we're using agency as you know as as the sort of like donor area for the clients”

“very targeted in terms of who and how you send in emails to so it's better to spend more money on this very nice targeted 100 or 500 leads and get the result out of them then blasting 5 000 emails and getting a 0.5 open rate right as I mentioned set up your DNS correctly you can use our platform for that uh create engaging content subject line matters so the way uh so the idea is that the the more open rate repair rates and engagement rates you have for your”