The Tenfold Turnaround Story: From $5m ARR, Flat, Burning $1m per Month to 100% YoY Growth
... and an exit where everyone made money
Jeff Cotten, CEO of Tenfold, shares insights from their journey to an exit:
- Deadly burn: silly reasons we were burning $1m/mo
- How we added $50k+ enterprise deals during COVID
- Key metrics the buyer cared about when we exited
Created by: Jeff Cotten
Last updated: 1st Sep, 2022
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Instructor
Jeff Cotten
Jeff is the founder of Alvaria, world leader in enterprise-scale customer experience and workforce engagement management. Previously, Jeff served 3 years as CEO of a venture capital-backed SaaS company in the CX space called Tenfold after spending 10 years at Rackspace in a variety of roles and most recently as President and CRO. A native of Dallas, Jeff began his career at EDS where he managed the company's relationship with one of its 50 largest clients for more than 10 years.
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Excel file and training we used to launch our profit sharing plan at our $3m ARR SaaS company.
