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How to turn your sales playbook into a revenue machine

A diagnose, implement, optimize approach that finds data, strategy and process gaps in your sales playbook, from vFairs' CEO

Michael Burns · vFairs

Published March 15, 2023
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SaaSOpen 2023 NYC

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About the speaker
Michael Burns

Michael Burns

CRO · vFairs

Michael is a senior leader with expertise in building, scaling and managing sales, marketing, customer success and client services organizations for both start-up and industry-leading companies.

His specialties include: Building revenue generation models; strategic planning; sales, marketing and business development; P&L accountability; recruitment; sales team leadership, training, motivation and development; executive negotiations and presentations; full sales cycle management; needs assessment; process improvement; vendor relations; operations management

Company revenue
$34M
Team size
222

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